NACD Board Leadership Conference NACD Chapter System

Social Media: Friend or Nightmare?

June 8, 2016
Basking Ridge, NJ



Social Media: Friend or Nightmare?


What some may have perceived as a fad is turning into a paradigm shift. 

The future of business is being shaped by new electronic technologies, the use of social media paramount among them. Business as you know it will never be the same and the ability of board directors to exercise their fiduciary duties in a world that is unlike anything they have experienced before is critical.

Learn about:

  • Main social media, their characteristics and foreseeable trends  
  • The economic drivers behind social technology's rise and sustainability 
  • Brand building and brand reputation in a virtual world
  • How social media is leveling the competitive playing field
  • Social media, D2C and B2B
  • Stake holders, shareholders, customers, consumers and regulators just a tweet or post away from glory or disaster. So, what policy should be put in place?
  • What questions should leadership be asking management?

Jen Samuel, Public Relations and Social Media Specialist
Bob Zukis,  Technology Executive



Jean-Rene Gougelet, Independent Consultant


Golf Immediately Following Event

The cost for golf and cart is $100 (to be paid separate from your event registration fee on the day of the event). Please email Gina Barberio by May 27th if you are interested in playing -




  NACD NJ 6/8 Event Summary

Location and Time


NJ National Golf Club
579 Allen Road
Basking Ridge, NJ 07920

Breakfast: 7:30a.m. - 9:30a.m. (Immediately followed by the Chapter's Third Annual Golf Outing)

Cost of golf outing will be separate from program registration fee.  Further details to follow.



Question about this Event?

Contact New Jersey Chapter 32 Leonardine Avenue, South River, NJ, 08882 phone: 732-698-7771 fax: 732-698-7772 email: